These incorporate Social Media Marketing, PPC Advertising Campaigns, Search Reputation Management, Search Engine Optimization, and E-mail Marketing.
Some of these processes include:
Keyword Analysis & SEO Strategy
Website Optimization
Content Optimization
Creation of Infographics and Other Media
Conversion Rate Optimization
Search Engine Marketing (SEM) is a method of online marketing that promotes websites in search engine results pages (SERPs) through a combination of organic and paid advertising.
SEM uses paid advertising with Google AdWords or Bing Ads. It also uses pay per click through Facebook ads as another form of paid advertising. Some methods of organic advertising that are used are article submissions and on-site and off-site SEO.